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What brand of men’s underwear?

2026-01-24 05:15:28 Fashion

What brand of men's underwear is good? Inventory of popular brands across the Internet in 2023

Recently, men's underwear brands have become a hot topic on social platforms, especially comfort, material and cost-effectiveness have become the focus of consumers. This article will combine the hot discussion data on the entire Internet in the past 10 days to take stock of the most popular men's underwear brands and provide a structured comparative analysis.

1. Top 5 popular men’s underwear brands

What brand of men’s underwear?

Rankingbrandcore selling pointprice rangeDiscussion volume on popular platforms
1UNIQLOBreathable cotton, high cost performance39-129 yuanXiaohongshu/Weibo 52,000+
2BananainNon-sensory labels, technical fabrics79-199 yuanDouyin/Zhihu 38,000+
3CK (Calvin Klein)Fashion design, brand premium199-599 yuanTmall/Dewu 29,000+
4MiiowAntibacterial crotch, affordable choice29-89 yuanPinduoduo/JD.com 21,000+
5SCHIESSERGerman technology, moisture absorption and quick drying129-359 yuanCross-border e-commerce platform 17,000+

2. The three major dimensions that consumers are most concerned about

According to user feedback from e-commerce platforms and social media, the purchase of men’s underwear mainly focuses on the following aspects:

DimensionsProportionRepresent the brand
Comfort (breathable/no markings)42%Uniqlo, Jiao Nei
Material (cotton/modal/ice silk)35%Shuya, Catman
Design (waistband/cut)23%CK, Mr. Admiration

3. Brand recommendations in different scenarios

1.daily commute: Uniqlo AIRism series (quick-drying and breathable), Jiao Nei 301S non-sensory style;
2.Sports and fitness: Nike Dri-FIT technology, Under Armor HeatGear;
3.High-end occasions: CK classic boxer briefs, Tom Ford silk series.

4. Guide to Avoiding Pitfalls: Recently Controversial Brands

Some brands have sparked discussions due to quality inspection issues, so you need to choose carefully:
-An internet celebrity brand: It was revealed that the pH value exceeded the standard (the Weibo topic read more than 12 million times);
-A low-price brand: The return rate reaches 27% (sourced from Pinduoduo platform data).

5. Purchase suggestions

1. Priority is given to those withNational Textile Quality Inspection Certification(GB/T 8878) brand;
2. In summer, it is recommended to chooseSilk protein fiberice silk style;
3. Men with a waist circumference ≥90cm should chooseWide waistband design(Such as Cat People Business Series).

From the above data analysis, it can be seen that the consumption of men's underwear is upgrading from basic functions to professional and scene-based needs. Consumers are advised to choose the product that best suits them based on the actual wearing scenario and budget.

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